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In 1906, Harry Gordon Selfridge arrived in London determined to open his dream store. Selfridges & Co opened in 1909 to great fanfare, celebrated its centenary in March 2009 and today is the crown jewel of Oxford Street. This tour invites you to step back into Edwardian London and the life of Mr Selfridge.

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Tour highlights include:

  • Visit the flagship store on Oxford Street for the ultimate shopping experience. See the original features of the building as it was back in Mr Selfridge's time, such as the Beauty Hall and main entrance, windows and Queen of Time statue, followed by the 'Mr Selfridge's Afternoon Tea'.
  • Panoramic tour of London to learn about life (and shopping!) in the Edwardian period and the 1920s. See Mr Selfridge's various London residences and places popular with high society, including restaurants, hotels, the many iconic theatres which he loved and the private clubs and nightclubs which he patronised. Learn how he entertained royalty and celebrities and about his gambling, his relationships with showgirls and dancers and his notorious spending.
  • Visit the main location used for filming the exterior of Selfridges and, depending on when you visit, you may be lucky enough to see the shop's face recreated.
  • Enjoy a private screening of 'Mr Selfridge'.
  • Visit his grand castle home, Highcliffe, on the south coast. Visit St Mark's Church nearby and see the graves of Mr Selfridge, his wife and mother. Mr Selfridge's simple grave reflects his almost penniless state at the end of his life and his year of birth is given incorrectly.
  • Visit Winchester, to see where Mr Selfridge's son Gordon went to school.
  • Eat at the restaurants Mr Selfridge used to visit.

Contact us with your group travel requirement.

Photographs: Main image: Highcliffe Castle; Queen of Time statue at the front of Selfridges store, London © BasPhoto -; Harry Gordon Selfridge's grave.

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